What DDoS attack means
DDoS attacks can take a site down for hours and are cheap for attackers to launch. CDNs and DDoS protection services absorb and filter the flood. Any business that cannot afford downtime should have this in place.
Why it matters for your website
A DDoS attack can take your site offline for hours or days, which means no leads, no sales and frustrated customers. Small sites on shared hosting are especially easy to knock over. Protection is usually far cheaper than the business lost during a long outage.
During a holiday sale, an online gift shop is suddenly flooded with fake traffic and stops loading. A CDN with DDoS filtering absorbs the junk requests so real shoppers can get through.
Tips
- Put your site behind a CDN or firewall service that includes DDoS protection.
- Ask your host what happens during an attack and whether they will suspend your account.
- Keep a status page or social account ready to update customers during an outage.
Common mistakes
- Assuming your site is too small to be targeted, when many attacks are automated or random.
- Exposing your origin server's IP address so attackers can bypass your protection.

